Recent Posts

Helping Brand Managers address the Football lovers market June 1, 2020
Building a Corpus and Getting relevant articles from a list of articles. May 25, 2020
Editorial Intelligence to find your communication targets. May 18, 2020
TrustedOut Benefits. For Advertisers and Publishers. For Brand Managers and Analysts. May 11, 2020
Covid-19 Editorial Trends. Why it matters to Advertising and Marketing. May 4, 2020
Editorial Trends during Coronavirus – USA Today, WSJ, Miami Herald, Le Monde, Le Figaro, Ouest-France. April 27, 2020
Media and Coronavirus: Trust Up, Consumption Up, Revenue Down. April 20, 2020
Coronavirus impact on Brands Trust (and our contribution) April 13, 2020
Coronavirus impact on the News Industry (and Journalism) April 6, 2020
Coronavirus amplifies the gap in trust. March 30, 2020
Introducing TrustedOut Kiosks March 23, 2020
Do Publisher Brands and Illustrations impact Trustworthiness? March 16, 2020
Impact on brands? Trust in Business vs Media likely tells political orientation. March 9, 2020
Solutions for Business Intelligence March 2, 2020
Introducing How-Tos February 24, 2020
Solutions for Online Advertising February 17, 2020
New TrustedOut.com is here. February 10, 2020
Must read posts. February 3, 2020
AI-managed taxonomy to keep up with language evolutions. January 27, 2020
The political role of Advertisers. January 20, 2020
AI-powered classifications vs Keywords. Part 1/2: Editorial Orientations detection.[updated] January 15, 2020
AI-powered classifications vs Keywords. Part 2/2: Evolution over time. January 13, 2020
It was 2019. December 30, 2019
Listen and watch content you trust – TrustedOut and RSS Readers. December 23, 2019
Happy Holidays! December 20, 2019
Trusted Content as a Utility December 16, 2019
Should governments deal with fake news? December 9, 2019
Talk the Google talk. December 2, 2019
Marketers must-haves: Media Sources reports and comparisons November 26, 2019
Create a corpus from a list of articles (ex. here: popular on Facebook). November 18, 2019
TrustedOut: Intelligence you trust. Brand Safety you trust. PR you trust. November 12, 2019
Corpus Intelligence for an Industry: Aerospace & Defense – October 2019 November 4, 2019
Media: Contributing to polarization AND reflective of polarization. October 28, 2019
Corpus Intelligence for an Industry: Lifestyle – October 2019 October 21, 2019
De Ligonnes arrest. Fake News vs True Mistake. October 14, 2019
Media Coverage Market Shares US vs France – Source TrustedOut – 10/01/19 October 7, 2019
Brand Safety: We could not agree more with Facebook. September 30, 2019
The ultimate brand consistency is to remove the name from the logo. September 23, 2019
Do Commerce AND, NOT OR, Branding. (and fix brand safety, risky SEO et al) September 16, 2019
Brand Safety Crisis Can Prompt Consumer Backlash Against Brand September 9, 2019
Your business is all about the content you trust. September 3, 2019
Brand Safety, the most misleading proxy for quality that an advertiser can use. August 28, 2019
2019: Brand awareness is Marketers top priority. August 26, 2019
Do not let advertising compromise your brand consistency. August 19, 2019
Economy and Enterprise – US vs France Taxonomies. August 5, 2019
TrustedOut in NetSources July 29, 2019
France: People trusts almost twice more someone they know than news media July 22, 2019
65% of Britain’s biggest advertisers are present in non-brand safe environments July 18, 2019
They say about nous. [update #2] July 16, 2019
Fine tuning your corpus to perfect analytics and build brand consistent whitelists. July 15, 2019