[this post is based on an eWeek article on the Norton LifeLock Cyber Safety Insights Report – March 26th 2019]
62% believe risk for Cyber-crime is higher than the flu.
62 percent of Americans believe that experiencing cyber-crime is equally or more likely, than getting the flu. The study however also found that American want to be secure, however they are also willing in some circumstances to trade security for convenience.
94% have little or no trust in their social media provider’s ability to protect and manage personal information.
After a year of scandals and headlines, no surprised here. And we are not only talking about Facebook, but all social networks.
Consequence: 28% have deleted a social media account in the past 12 month as a result of a privacy concern.
84% want more about their privacy, but 66% are willing to share their personal data.
“According to the report, 84 percent of consumers want to do more improve their privacy, which was a surprising finding.” but “…many are willing to sell or give away their personal data including: internet search history, location and personal ID information such as a driver’s licenses. According to the report, 66 percent of consumers are willing to accept certain risks for data sharing to make life more convenient.”
But 72% do not want to pay for protection…
“72 percent of consumers saying they are not willing to pay social media providers to ensure their personal information is protected when using them, compared to 58 percent for retailers”
… as long as, for 77% they understand how their data are used and they can report abuse.
“77 percent of consumers said that it’s absolutely essential or very important to have the right to understand how their personal data is used. Additionally, 78 percent reported that it’s absolutely essential or very important to have a way to report personal data misuse.”